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What is a Marketing Funnel

Apr 6

What is a marketing channel? And what are the reasons why an online marketing professional have one?

It is a marketing strategy that is used to convince potential customers to buy items from you. It is a process of selling that involves a person visiting your website to look up information that will solve their problem. It is possible to build a rapport through specific tools.


This will help you better understand the needs of each visitor. This will help you provide the best information possible to all your visitors. When you have gained a visitor's trust the visitor will feel more comfortable purchasing products. The visitor then transform into a customer.

Certain customers turn out to be extremely loyal customers, ready to buy any product you promote. A marketing funnel describes the steps required to convert a person who comes to your site into a customer that will come back to you for all future purchases.


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This is the main objective of every internet marketer. This is possible by using a funnel that is well-designed.

You've got the marketing tools to grab people's interest and bring them into your funnel. When they complete the PERSONAL form, they are automatically enrolled in into the funnel. I say "personal" because nobody will ever opt-in to your lead capture for business page. They want to be a leader and not an organization.

The lead capture page is the entrance into the funnel. When they click that "Sign up Now" or "Enter Here" button, they enter an entirely new idea of network marketing.

It is their decision. It is their decision. They have nothing to sell you except yourself as a leader and mentor and as someone who will assist them get more leads into their business.

This is how a typical funnel functions.

The "front-end", you can create a free offer that will draw and attract prospective customers who may be interested in buying your product further down the sales funnel. You must register to receive the product (also known as opt-in) and then enter your email address as well as your name. Then, they will be added to your email mailing list.

Now that you have the contacts in your email, you are able to make them aware of offers that are similar to theirs.

Signing up for the complimentary offer will take them to a page with low-price offers or what's called a "trip wire offer". It is here that they'll be moving to your "backend" of your funnel.

If they purchase the bargain deal, they will be taken on to another related offer at an even higher cost (normally known as an "upsell"). Also, the buyer will be taken to the next offer if they buy the same offer at a higher price. You can continue this process for a number of more.

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To find out more learn more, visit this channel to find more information about digital and marketing information.

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